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Module 2 of 10 · 7 lessons

Make text feel right

Make text feel right before anyone reads a word of it.

Essential question

What makes text feel trustworthy and effortless?

Prerequisites

Train your eye

By the end, you can

  • Choose and pair typefaces whose voice fits the message
  • Set readable body text with deliberate measure, rhythm, and hierarchy
  • Audit typographic details from line endings to OpenType figures

0 of 7 lessons complete

1

Match type to the message

Match a typeface's visible traits to the voice the product needs

2

Judge a font's quality

Spot the quality signals that separate a well-made font from a shoddy one

3

Pair typefaces by role

Pair typefaces by role, contrast, and shared qualities

4

Make text comfortable to read

Set size, measure, line height, and the spacing between blocks so paragraphs invite reading

5

Build a clear hierarchy

Control what the eye lands on first with size, weight, spacing, and colour

6

Finish the typographic details

Clean the edges, then swap in the finished marks and figures your keyboard cannot type

7

Set headlines with intent

Set large headlines with deliberate spacing, rhythm, and detail